The Story

Bluum is committed to supporting families from pregnancy to preschool. Each months, they ship boxes packed with goodies for moms and babies. Because Bluum has such an active community, they wanted to find a way to start a dialogue with their community. Using StoryBox, Bluum started gathering all the incredibly positive things their customers were saying about their service. Each month, as customers received their boxes, they’d also receive an invitation to share what they thought of their newest box. Customers could share their story on the Bluum website, on their Facebook page, or simply by sharing their story on Twitter, Instagram, Facebook, YouTube, or Vine.