Telestory with Teleflora for a chance to see Lady Antebellum in concert!

Mother’s Day is a day of celebration. A day in which we can take a moment to celebrate and honor all those mothers out there who have worked tirelessly on behalf of us (their children!) This year, in tandem with our good friends at Teleflora, we wanted to give back. We worked with the Teleflora team on Facebook and to honor those mom’s who have done more for us than we could ever ask for.

The theme of the campaign was “Telestory with Teleflora!” Teleflora was able to utilize the VideoGenie technology to engage their fans and all of those mom lovers out there to share a story about their mom and why they are so special. A few lucky winners were then picked to win an all expenses paid trip to Chicago to see Lady Antebellum in concert! Not bad, right?! We loved working with Teleflora on such a great campaign, and couldn’t have been happier with what we collected.

Not only did we receive incredibly inspiring and heartwarming videos from thankful sons and daughters out there, but we actually expanded beyond our bread-and-butter video offering to capture text and photo submissions for those participants who wanted to put pen-to-paper (so to speak) to articulate their love and appreciation. So, thanks Teleflora for embarking with us on such a great campaign! And most importantly, thank you Mom!